Build Your Personal Brand
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Build Your Personal Brand ☆
Stand Out, On Purpose
An 8-week 1:1 personal branding program to help you clarify your message, grow your visibility, and own your strengths—without the cringe.
TL;DR
(Because your time is precious)
✅ 8 weeks of 1:1 Clarity Coaching
✅ Guided curriculum + customized support + Personal Brand Guide deliverable
✅ Designed for creative professionals, founders, growth-minded 9-5ers and career pivoters who want more visibility and clarity
✅ Walk away with: unshakeable clarity, a strong personal brand, standout messaging, and confidence
Why this program?
Because you already have *it*. The spark. The story. The ideas.
This isn’t about reinventing yourself—it’s about defining yourself.
Find the words, voice, and the plan that help others see and understand you and your vision.
Whether you're:
💟 Launching something new
💟 Growing your social media presence
💟 Pivoting your career
💟 Wanting to be recognized by company leadership
💟 Just feeling a little… undefined
You deserve to be seen, understood, and remembered. The Personal Branding Program will help you get there.
This program is for you if…
The Curriculum
Here’s what’s on the agenda.
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We’ll kick things off with a deep dive into who you are today: your work, your goals, what’s working, what’s making you swirl, what makes you tick, and what’s missing.
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We’ll unpack your background and unique skills so you can own your story—and use it strategically.
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Clarify what actually matters to you and where you're headed. These will guide your brand moving forward.
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Whether it’s your followers, your clients, or your CEO, let specific about who you’re talking to, what motivates them, and how you naturally connect with them.
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Define and refine your approach to influence, collaboration, and showing up—your version of authentic leadership.
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We’ll dial in the foundations of your story, highlighting what will be most compelling to your audience.
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Let’s talk about how you can show up consistently and help people know what to expect from you, your content, and your output.
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We’ll review your Personal Brand guide and build your plan for how and where you’ll start showing up with clarity, confidence, and consistency.
Meet Your Coach
Chelsea Samanns
Brand strategist, founder, communications consultant, and clarity coach.
Also: deeply empathetic, creative writer, dog person, neurospicy, realistic optimist
In the past 10+ years, I have:
✅ Co-founded a creative studio that helped hundreds of women launch their first businesses
✅ Built the strategy department for one of the top-performing creative agencies in the world
✅ Worked on brand and campaign projects for global powerhouses like P&G
✅ Guided everyone from self-employed artists to global CMOs through high-stakes brand moments
✅ Developed dozens of frameworks and processes to bring founders and marketing leaders from chaos to clarity
✅ Experienced rapid career growth due to my own personal brand and self-advocacy – and I want to help you do the same
I bring strategy, empathy, and structure to help you figure out what you stand for—and how to say it clearly.
We’re always telling the world something. The difference is whether you’re doing it on purpose.
Defining a clear personal brand helps you:
💡 Get recognized at work—for your *potential*, not just your past
💬 Speak about yourself without spiraling into a self-deprecating monologue
🌐 Build a meaningful online presence that connects you with aligned people
📈 Become the *face* your business deserves—trusted, loved, and remembered
🤝 Build trust faster with clients, teams, collaborators, and followers
🚪 Open doors to new opportunities
A personal brand isn’t about being performative—it’s about being consistent, clear, and intentional in how you show up and represent your authentic self.
Why do you need a personal brand?
(Spoiler: you already have one!)
What you’ll walk away with
Occasionally Asked Questions
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You don’t need to be a business owner or the face of a brand to find value in this program. This is program is for professionals, creatives, freelancers, and leaders—whether you’re running your own thing or working inside a company.
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Absolutely. This is one of the best times to do this kind of work—it gives you language and confidence for what's next.
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You’ll have one 60-minute session each week, plus optional exercises to deepen your clarity between sessions. Expect ~2–3 hours/week for the 8-weeks total.
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That’s okay. You don’t have to identify as being a brand. You just have to be yourself—with clarity, and with a goal to grow.
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First and foremost, I’m a fair human being who wants to help. I am open to discussing other terms if they make more sense for you.
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I’d recommend starting with a free discovery call and perhaps a Clarity Intensive as a first step to uncovering your goals and identifying the “why” behind building a personal brand for you so you can feel extra confident moving into this investment.
